"If words are used to convey intelligence, and if that intelligence is misleading, then the words are being used to deceive."

"The clever combatant imposes his will on the enemy, but does not allow the enemy's will to be imposed on him."

"Know your enemy and know yourself and you can fight a hundred battles without disaster."

"To see victory only when it is within the ken of the common herd is not the acme of excellence."

"The art of war is of vital importance to the State. It is a matter of life and death, a road either to safety or to ruin. Hence it is a subject of inquiry which can on no account be neglected."